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Which Book Marketing Service Actually Helps Your Book Reach Readers

Hi everyone, I am exploring options for a book marketing service, but it is tricky to know which ones really make a difference. Some authors suggest social media campaigns, while others focus on email outreach or building connections with reader communities. I am curious what book marketing suggestions have genuinely worked for you I would love to hear honest experiences and tips from anyone who has tried different services and seen real results in promoting their book.